Expand North Star - GITEX
Expand North Star, the Largest Startup event in the World, is a true game-changer and one that pushes our teams to deliver on exciting content, engage a committed audience and churn out exciting updates at breakneck speed! Having worked on the event for over 2 years, we are proud to be part of the evolution of its journey, as it continues to grow globally and break newer records!
XIAOMI
Entrusted with Xiaomi UAE social media channels, we were tasked with content creation, managing community, paid campaigns and influencer engagement. Our social media content also boosted engagement organically on their social media channels, helping us deliver 24M impressions in less than 6 months with an engagement rate increase of 45%
MIELE
Managing an iconic brand’s social media presence presents a dual creative challenge - maintain brand equity while delivering on online conversions and sales through social first strategies. Through ongoing data-driven campaign management and content creation over the years, we have managed to grow the online business in double digits, year on year! Our latest campaign delivered more than 6 million impressions, exceeded 600,000 in page engagement, reached 1.3 million video plays and more than 220,000 sessions resulting in enhanced sales.
Chocodate
A date filled with a roasted almond & covered with the finest European chocolate? Yes, please! Chocodate has been a sweet challenge for the social media team, as we started building the brand's social platforms from scratch, created online campaigns focused on expanding awareness, establishing retail presence in the region and subsequently taking the brand around the world.
THE BIG 5 Global
Broomstick was brought on board in 2018 as the social media agency for the Middle East's biggest construction event. Our creative challenge was to grow the community across all social media channels, as well as attain maximum awareness and engagement. We delivered more than 4.2 million impressions, above 1 million video plays, engagement exceeding half a million, and more than 25,000 followers on LinkedIn - the brands' key engagement platform.
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